Monica Porucznik

Performance Max

designing Microsoft's first AI-powered ad campaign

Horizontal Systems Scalable Foundations Technical Complexity Design Craft

locked

Creative Agent

brand-aligned concepts based on advertiser intent

AI-Native UX Design Strategy Ambiguity X-F Leadership

Recommendations

helping advertisers improve their ads

Design Strategy X-F Leadership UXR Horizontal Systems

Campaign goals

helping advertisers select the right campaign

Architecture Product Redesign Design Craft Strategy

locked

Editing with AI

improving AI interaction models for editing ad assets

Gen-AI Horizontal Systems AI Interaction Design UXR

Editing Framework

helping advertisers improve their ads

Design Craft Horizontal Systems Design Strategy Gen-AI

Ads Studio

designing a creative suite for Microsoft Advertising

Horizontal Systems Gen-AI Design Strategy Tehnical Complexity

work